John Joo (Jong Hyung Joo) and Paul Kim (Byung Hee Kim) share a vision to help
provide an ethical and academic education in Christian schools in Australia. On
15th October 2007, as a first step towards their goal, they began a
franchise business of afterschool coaching, called Edu-Kingdom College.
Joo had run a successful business, which was established all over Korea.
Although this business was not in Education, his experience in business
modeling has helped greatly when establishing this college. John was a member
of a franchisee in another educational business in Sydney before he established
Edu-Kingdom College, which he has been a director of for 12 years. During
his long service in the private education system, John has experienced the
success of private afterschool coaching college and Edu-Kingdom would not be
the success it is without John’s contribution.
Paul Kim (Byung Hee Kim) has obtained a Master of Arts in Business in
Korea before migrating to Australia. He had many business experiences in Sydney.
When he moved to Melbourne, he began following his passion for education and
entered into education business. Paul also ran a franchise business in
education sector for 8 years. As a head office director, he has established the
system in Melbourne with flying colours when there was no such business model
in Victoria. He is now focused on establishing online education system with his
professional knowledge in Management Information Systems and entrepreneurial